a feeding scheme run by volunteers, funded by south africans

sony ericsson logo

The end of year normally induces panic amongst the corproartions of the world as their marketing departments seek to laud each other with gifts to thank their respective managament teams for past and future business. Sony Ericsson took a different stance in 2008.

They asked the people who would normally receive such gifts to rather choose a worthy cause to which Sony Ericsson would contribute on their behalf. Lula Isandla was one such cause. As a result Lula Isandla benefited to the tune of R45 000. We could not be more grateful.

Furthermore, they also contributed 10 handsets to the people involved at Lula Isandla to facilitate efficient communication. Again, all are extremely grateful, and a little gobsmacked at the generosity.